Apr
10
We surveyed visitors in North America with a focus on audio experiences during in-person visits. The main goal of this survey is to inform the work we are doing: create best-in-class solutions to deliver audio experiences.
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Apr
3
We have identified three key strategies that can dramatically improve both adoption and usage rates of audio experiences by visitors.
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Feb
17
No one wants to pause a moment of awe to flip through a guidebook. We dive into practical solutions to offer content to visitors.
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Feb
3
90% of visitors in our Visitor Survey strongly favor using their own smartphone. Institutions can greatly increase engagement.
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Jan
27
When it comes to audio experiences, shorter is often better. We dive into the data and implications.
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Jan
13
By adapting content to each visitor’s profile, institutions turn a passive visit into an interactive, personal story.
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Dec
16
Nearly 80% of visitors value the freedom to self-navigate museum spaces, rather than following a predetermined path.
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Nov
23
As museums navigate a rapidly evolving digital landscape, understanding key technological trends is essential.
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Oct
28
Essential insights that museum directors and curators must consider to enhance visitor engagement through digital innovation.
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Nov
18
Enhancing visitor experiences to attract, engage, and delight diverse audiences. A summary of the 2024 study.
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